In his letter to the church at Colossae, Paul addressed a misconception among them that Jesus can’t be Immanuel – God in human flesh, because their view was that all flesh is inherently evil. Paul reminded them that Jesus – the Word of God – is the instrument by Whom our Three-In-One God created the world. Therefore Jesus was before all things as John reminds us in the introduction of his gospel account. In describing this concept to the Colossians, Paul used the Greek word πρωτεύω) prōteuō – preeminent. In our lives and our belief, Jesus must not only be important. He must be the only and central focus of our entire being. In other words, we must hold Him “Preeminent.”